December, 2017 Press Releases

December 12th, 2017

Mace® Security International Launches Empower Product Line to Help End Domestic Violence

Mace® Brand Empower products in 2018 will be dedicated to raising awareness and funds to prevent domestic violence.

CLEVELAND–(BUSINESS WIRE)–Mace® Security International, Inc. today announced the launch of a unique purple product line of defense spray named ‘Empower.’ This unique line of products is part of our successful Mace® Cares program. We at Mace® have a goal of eliminating domestic violence in our lifetime. Mace® Brand Empower products in 2018 will be dedicated to raising awareness and funds to prevent domestic violence. Proceeds from each sale of a Mace® Brand Empower Purple Product will go to domestic violence organizations.

The Mace® Cares program was established in 2013 as a way to provide support and assistance for individuals at risk. Mace® Brand is very proud to be taking a stance against domestic violence and help break the silence that surrounds such a serious issue in our society today.

“I am very excited about the new Mace® Brand Empower line and to join forces with Mace Security International, Inc. to help raise awareness about a taboo subject that affects over 10 million people a year. Here in the U.S., 1 in 3 women and 1 in 4 men are victims of some sort of physical abuse by an intimate partner. Together with the strength of the Mace brand and the Empower purple product line, we can take a stand for safety and empowerment and bring this topic into the light.” – Jennifer Cassetta, self defense expert & Mace® Brand Ambassador

About Mace® Security International, Inc.

Mace Security International, Inc. is a globally recognized leader in personal safety and security. Based in Cleveland, Ohio, the company has spent more than 40 years designing and manufacturing consumer and tactical products for personal defense, security and surveillance under its world-renowned Mace® Brand—the original trusted brand of defense spray products. The company also offers aerosol defense sprays and tactical products for law enforcement and security professionals worldwide through its Mace® Take Down® brand.

Contacts
Mace Security International, Inc.
John McCann, 440-424-5322
President and CEO
john@mace.com